Now more than ever individuals are seeking elements such as convenience and dietary awareness when choosing the right product for their family or themselves. Single-serve packaging allows consumers to stock up on their favorite snacks and products and use them on the go. Since portion and calorie control are much easier for on-the-go consumers to calculate, single-serve food products provide the health and wellness many are looking for with the added benefit of convenience.
Snack Food Packaging and Dietary Awareness
Whether you are packing a single-serve cheese or snack size bag of chips for your kid’s lunches, or taking time to enjoy a 5.8-ounce carton of ice cream these smaller items can help resist the urge to over-indulge. According to Packaging Strategies, snackification is becoming increasingly popular for family homes and health-centered individuals. Portion sized meals and snacking are rapidly shaping the growth of single-serve packaging for the health conscious and their children. The single-serve is not only kid-friendly in preventing overindulgence, but allows for a self-serve packaging alternative that requires no preparation on the parent's part.
Single Serve Convenience
Single-serve packaging is likely to increase in popularity with many consumers wanting convenience, and portions that fit their needs. Consumers with busy lifestyles can take on-the-go products and utilize them while moving, or portable items to use later on. Products that can be utilized quickly, such as pods for laundering and dishwashing machines, fill these specific needs. The packaging of these individual items results in a product that is less messy and more cost-effective.
Eco-Friendly Packaging
Eco-friendly packaging is also on the rise and combined with smaller sized products, waste reduction is essential. The convenience of ordering in over cooking is a benefit to those with busy lifestyles, but eco-conscious minds tend to avoid wasteful products. Compostable bowls, containers, and utensils are quickly becoming a must-have packaging product for restaurants with to-go services, and they certainly appeal to those eco-friendly, single-serve consumers.
Freshness for Snack Food Packaging
Single-serve snack food packaging has revolutionized the ability to maintain freshness. Before, buying a box of cookies or a bag of chips usually resulted in stale food or the temptation to over-indulge to avoid waste. Now that you can purchase individual bags of crackers or cereal you are guaranteed to enjoy a fresh snack without having to re-organize products into larger fresh-seal containers.
By combining convenience, freshness, dietary awareness, and waste reduction single serve packaging is quickly becoming the go-to packaging design. With food and beverage packaging constantly evolving with innovative design styles and social trends we can assist with your packaging needs.