Sustainability and convenience are taking over packaging trends, and fruit and vegetable packaging are no exception. Companies are now striving to create products that fit consumer needs, rather than the other way around. People today are looking for products that can easily mold with their busy lifestyles and can be used on the go, while still maintaining a healthy and eco-friendly mindset.

Single Serve Packaging

With a health conscious consumer market rapidly growing, many companies are taking advantage of the single-serve packaging trend. Traditional family sized meals complete with left-overs for the week are now being overshadowed by portioned meals and smaller sides of fruits or vegetables. Not only do these smaller portions promote healthier lifestyles, but they also reduce waste of produce. Recyclable containers with lids for meal prepping and single-serve forming packaging to seal in freshness of fruits and vegetables appeal to consumers with eco-savvy preferences.

Snack Packaging

Not only are smaller meals becoming more popular but pre-packaged snack size fruits and veggies are in demand as well. From small bags of fresh carrots and apples to pack in a lunch, to dried and seasoned vegetable and fruits to indulge in at work; these smaller sizes are being seen more frequently. This style of packaging allows consumers with busy lifestyles to stock up on their favorite foods and use them on the go. While promoting health and convenience, snack food packaging helps consumers resist the urge to over-indulge and molds to their busy lifestyles.

Flexible Containers

With the numerous diet trends that have been surfacing, juicing has quickly become one of the top contenders. Some services are even going as far to deliver juiced fruit and vegetable drinks directly to the consumers’ homes. Stand-up pouches are a great packaging solution that allows the various juices to be consumed on the go and are reusable for those who prefer to make their own drinks at home.

These pouches are also being used for other products such as apple sauce, fruit puree soups, and even baby food. Another flexible container that is gaining popularity is the screw top container. They encompass the snack size packaging with flexibility and re-sealing capabilities. They can range from cold salads and hummus, to mixed fruit and veggie dip with a design to emphasize lasting freshness.

Victory Packaging understands consumer demands for packaging with higher sustainability and convenience to fit their active lifestyles and is creating products to fit those needs. Contact us today to see how you can benefit from our various fruits and vegetables packaging solutions.